Top Free Email Marketing Platforms

Top Free Email Marketing Platforms – As a small business, you’re probably looking to get as many leads as possible. For years, you’ve been sending emails to potential and existing customers using popular email tools like Gmail or Outlook. However, this doesn’t give you the conversions you’re looking for.

Most emails are probably lost in space, also known as spam folders. So you cry and try to get professional help. Tried looking for third party email support services that can do the job well.

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But what if I told you that there are other ways to achieve these without seeking expensive professional services? It’s an effort! There are many free email marketing services and tools out there.

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No more spam, surprises and embarrassing emails. Find the top 10 free email marketing services and save money with this article!

Every year, many businesses use email as their preferred method of communication. In fact, according to Statista, 293.6 billion emails were sent and received every day in 2019 alone. This amount is expected to reach 347.3 billion emails per day by 2022.

Because of this, your email needs to be unique to stand out from the sea of ‚Äč‚Äčemails your users receive. There are many creative strategies. So here are some of the best email marketing strategies that can help you stand out, get more sales and higher click-through rates:

You don’t need to create a separate email for each subscriber to personalize your message. Instead, it means personalizing your emails based on customer data. You need to surround your content with something your customers can relate to or find what they need. According to Invesp, personalized email content has a 29% higher open rate and 41% higher click-through rate than non-personalized content.

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This is everything when it comes to digital marketing. So, when you send emails to your customers or subscribers, make sure you target the right time. Remember that free email marketing services and tools can send your content to your customers.

Below is a chart that can help you find the right time based on your industry type:

Does it bother you to receive emails that do not belong to you in any way? So before you send a personalized email about your niche or a specific topic, segment your email list. Distribution is easy and can often be done with many free email marketing tools. In fact, according to Hubspot research, segmenting your email list leads to a 39% higher open rate.

Moosend is one of the most popular free email marketing platforms that offers almost all the features you need for your marketing campaign. This email marketing tool includes a drag and drop builder that makes it easy for users to design and optimize their emails.

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It also provides comprehensive campaign performance reports and user behavior data to help marketers plan content for better open and click-through rates. So users can create a special list with advanced segmentation feature to send valid emails to all recipients.

You can even integrate your favorite third-party apps to transfer your customers’ existing data. Thus, the free version of Moosend allows you to:

HubSpot’s email marketing is the perfect platform to power your entire marketing campaign. This tool covers all business needs in an all-in-one platform. It’s free and powerful. Despite being a CRM platform, this tool can help marketers send personalized newsletters to subscribers who generate leads. It offers tons of great features like a custom landing page builder, Facebook ad manager, and more.

On top of all that, the free plan also includes reports that marketers can use to gain insight into their customers and the impact of their campaigns. In addition, HubSpot’s free program offers:

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Overall, HubSpot is one of the best email marketing tools that offers free services that will definitely increase your leads and conversions.

SendinBlue is probably one of the best EDM platforms that is perfect for beginners. It has drag and drop functionality to design and customize emails, newsletters and other content. SendinBlue offers plenty of templates that are great for newsletters and other marketing campaigns. In addition to email design options, this tool also has free SMS marketing features that are perfect for engaging mobile users.

Most features are already in the free version. In the free plan, you can create services with the workflow editor, but you can only add 2000 contacts. Also, remember that your email campaign will still have the SendInBlue logo. Likewise, here are some of its great features:

SendPulse is a multi-channel marketing platform. However, it offers one of the best email marketing services that are perfect for e-commerce. It allows users to integrate with any e-commerce platform like Shopify and Woocommerce to quickly send updates, newsletters and more to their customers.

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It comes with many great email templates that users can easily customize with the drag and drop editor. You can automatically send these emails on a different schedule based on events, behavior and other parameters.

This platform also shows you who is the most valuable and special among your subscribers. It also provides open and click rates as well as read and unread rates for each subscriber. Easily personalize your emails with an editable text field. So here are some additional features of SendPulse:

Email Marketing Mailchimp is probably still one of the best email marketing providers out there. They offer a free plan with all the basic email marketing features such as email automation and creation. But what makes it unique is its smart recommendation features that provide great user insights for marketers to optimize their campaign.

Also, its content manager is very beginner-friendly. Therefore, email design can be simple and cool. You can save any of your images, logos and content to the platform for easy access.

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Mailchimp also allows marketers to automate their emails, including those related to customer journeys, such as welcome emails, birthdays, order confirmations, cart reminders, and more.

With its revolutionary features, MailerLit is one of the best free email marketing tools on the market. This email marketing tool has a drag-and-drop email customizer for easy content creation. It also includes a landing page builder and popup customizer. This will definitely make your emails stand out from the competition. It also has an advanced image editor and rich text editor to create interesting emails.

If you’re not sure which version of your email works best, MailerLit can help you find out which elements perform better with an A/B split test. This marketing service also provides comprehensive campaign analysis and reporting, including data such as cancellation rates, open rates, click-through rates, and more.

Zoho is one of the top free email marketing software in the sales and marketing space. It is a CRM platform that comes with an email marketing service as well as a nice selection of email templates that you can easily modify with the user-friendly editor. The free plan also includes A/B testing, CRM services, and more. Similarly, Zoho also:

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MailJet offers one of the best email marketing tools that enable marketers to run an effective marketing campaign. It has a custom pre-designed template that can create responsive emails that are perfect for any device.

This email marketing platform also allows marketers to add dynamic content to personalize emails for each subscriber. MailJet also integrates with most CRM platforms, making mailing list management easier and faster.

MailJet also has a real-time collaboration feature that’s perfect for a team. Likewise, it also includes the following features:

EmailOctopus is a flexible email marketing tool that runs on Amazon SES infrastructure. Its free plan doesn’t include many features like other free email marketing tools. The platform allows marketers to send multiple emails per month, making it one of the most popular email marketing platforms. This makes it perfect for small businesses looking for free resources.

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This tool allows seamless and easy integration of customer data with third-party applications such as WordPress and Zapier.

Email Marketing is one of the best email marketing tools that is free and has many features that most small businesses need. Marketers can create engaging emails using pre-designed templates that can be customized with images, videos and text on the platform.

It also includes powerful analytics to track users who have opened, read, or just deleted your emails. It also helps marketers develop accurate subscriber profiles to optimize their email marketing strategies and campaigns.

Most of these free email marketing tools already have powerful features. Therefore, small businesses should make the most of them.

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This saves time, money and resources. Even if they don’t meet your business needs, you can upgrade to their paid plan at a low price.

In short, these are just some of the best email marketing software in 2022. There are plenty of other options

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